Europe’s best SEO firms are now run by builder-operators who treat search like...

https://raymondsexpertinsights.weebly.com/blog/how-to-set-expectations-for-a-research-led-seo-engagement-moving-past-the-pitch-deck

Europe’s best SEO firms are now run by builder-operators who treat search like a product. With proprietary tools and deep research, they’ve made traditional agencies obsolete. Stop hiring marketers and start looking for engineering-led expertise.