Get more from your Google Ads agency: agree on shared goals, set up tracking...

https://dibz.me/blog/how-do-i-set-shared-objectives-with-a-google-ads-agency-1288

Get more from your Google Ads agency: agree on shared goals, set up tracking before spend, and judge lead quality, not just lead count. Use structured tests, change one thing at a time, and review results together to decide what to do next with confidence