Will Twitter フォロワー Ever Rule the World?

https://zenwriting.net/i7ekqyt257/properly-after-you-have-questioned-on-your-own-the-issues-above-visualize

It drives me nuts to kind it, so I can only picture how readers sense if they have got to form an extended winded web address. Cutesy spellings like including a Z instead of an S in the phrase is just puzzling,